Lines inspired by the traditional process initiated by our ancestors
Rose Blanche Group has always been a pioneer in the development of production processes in partnership with our machine suppliers. It is in these terms that the prototype of a machine reproducing the ancestral gestures of making couscous was born with one of our partners in industrial equipment. Other production lines inspired by the traditional process initiated by our ancestors have also been developed for the production of artisanal pasta such as Nwasser, Hlelem, or Mhammsa. Today, the group has several international production patents for exclusive products, including a new couscous production process.
Very beneficial results for Tunisian agriculture
Thanks to its two subsidiaries operating upstream of its cereals sector, "Rose Blanche Group" carries out research programs in the field of varietal selection and also in the field of field crops. These programs aim to endow the Group with its varietal portfolio in the field of seeds selected, produced, and multiplied internally, so that they are better adapted to the agro-ecological environment of our country and more resistant to an increasing arid climate. New varieties that improve the yield of field crops as well as the nutritional and taste qualities of locally grown cereals. As part of this research, we collaborate with academic communities, suppliers, governments, grain farmers, and expert committees. A multidisciplinary approach is likely to lead to very beneficial results for Tunisian agriculture.
Improve the sustainability and profitability of our farms.
Feed represents more than 70% of the cost of raising broilers or turkeys. In terms of food, the composition is, therefore, an essential lever in improving the economic performance and taste qualities of our products. Thus, our teams in the animal feed sector are constantly working to improve the sustainability and profitability of our farms.
The superior quality of the chicks is at the heart of every development activity undertaken by our subsidiary SAVINORD, in collaboration with our Dutch technology supplier HATCHTECH. All of our technological developments aim to improve the environment for chicks. This puts the welfare and needs of the birds at the center of the process.
For us, this makes sense: in a good environment, the chicks will be less stressed, resulting in better physical development.